KERALA RISING · FROM EXPORTING PEOPLE TO EXPORTING IDEAS page and the city blood bank’s stock dashboard climbs the following week. At the annual awards, the ward with the highest verified screening attendance is recognised, and the health department’s review opens with audited participation, not a survey estimate. The engine, configured MECHANISM H OW I T I S C ON FI GURE D FOR T H I S P ROGRAM Verified healthy actions earn points and Loyalty on-ramp partner perks; pharmacies, sports shops, healthy-food outlets. Social capital & rivalry Wards, workplaces, and schools compete on participation in walks, camps, and donation drives. Creator voice Health and fitness creators run community challenges; indexed clips recruit and preserve the campaign record. Patron architecture Hospitals, insurers, and corporates sponsor screening camps and donation drives; the Trust audits participation. Table 12.1. The four mechanisms configured for Healthy Kerala. The partner institution The Health Department, the National Health Mission in Kerala, and local self-government own the outcome; the program supplies an audited 179