Kerala Rising: From Exporting People to Exporting Ideas · Page 31 of 353

KERALA RISING · FROM EXPORTING PEOPLE TO EXPORTING IDEAS

KERALA RISING · FROM EXPORTING PEOPLE TO EXPORTING IDEAS
Preface: a better Kerala is
buildable
This is not, at heart, a book about technology. It
is a book about hope: the case that Kerala can
become a model society again, and that the tools
to do it are, for the first time, within reach and
within budget.
I grew up in Nellimukal, near Adoor, in a part of
Kerala where the wells drop every March and the
men leave for the Gulf and send money back to a
place they ache for and cannot fix from a distance. I
have watched my own family’s street stay dirty not
because anyone wanted it dirty but because nobody
could see that their own small effort mattered, and I
have watched the same people segregate their
waste faithfully the moment a neighbour started
keeping count. That is the whole of this book, really,
learned before I had the words for it: people will do
the right thing readily, if only the doing is seen.
Kerala has done extraordinary things by getting that
one idea right. It taught India literacy, not by
building more schools but by making reading a thing
the whole society watched and celebrated until no
one was left out. It taught India decentralisation,
handing real power and budgets to panchayats. It
built public health that the world studied. Each time,
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