KERALA RISING · FROM EXPORTING PEOPLE TO EXPORTING IDEAS Loop. Points redeem at the tea stall and ice supplier the vendors already use; the market competes with the next market on a weekly score. Result. Within a season the corner is clean by habit, not by sweeping, because the vendors now own the score. 2. The wedding-hall waste surge Kottayam town · Clean Kerala Situation. Banquet halls generate large, lumpy waste loads that overwhelm segregation on event days. Action. Hall managers log segregated event waste with before-and-after images at the loading bay. Loop. A ‘green hall’ badge on the corridor page that couples searching for venues can see; halls compete for it. Result. Segregation becomes a selling point, and managers chase the badge because it books weddings. 3. The apartment block that stopped mixing Kakkanad, Kochi · Clean Kerala Situation. A high-rise where mixed waste defeated the building’s own rules. Action. Households photograph correctly segregated bags at the chute floor; verification ties to the flat. Loop. A building leaderboard by floor; the winning floor named in the lift lobby each month. Result. Floor-level rivalry does what management circulars could not; contamination drops sharply. Control. Volume-plausibility per flat and HKS pickupweight cross-check prevent gaming. 208